French label VEJA was founded in 2005, amidst the chaos of the internet bubble. The vision was to push back on the increasingly virtual approach to consumer goods by producing timeless footwear that aligned with the brand's ecological and sustainable ethos. The organic cotton VEJA uses is purchased from ethical farmer associations in Brazil and Peru, and all of the leather is tracked to ensure it has not been sourced from areas that have been deforested for farming purposes. From start to finish, the entire production process focuses on fair trade and social responsibility.

Selected women's styles are now available in store and online.

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